Privacy policy

Privacy policy

Who are we?

This privacy policy details how [Insert Company Name Here] ("We") uses the personal information that we collect from you via our website. Not only this but it explains how we use any information from you whether we've collected in verbally, in writing, electronic or by any other means. For the purpose of the Data Protection Act 1998, the data controller is [Insert Company Name Here], [Insert Registered Business Address Here]. Our website address is and our email address is

What information do we collect and why do we collect it?

We adhere to the Data Protection Act 1998 which defines the basis by which we can lawfully collect and process your personal data (including that of your dogs). The following is the information we may collect and process from you. (You are free to withdraw your consent at any time and can do so by contacting us using the email address above.)

Information that you provide by filling in forms on our website or by completing forms available at other locations such as physical paper forms. This includes information provided when registering to use our site, subscribing to one of our dog care services or requesting further services. When signing your dog up to one of our services, you are entering into a legally binding contract for the services or goods requested. We will continue to process your data for the duration of the contract in order to ensure the best possible care for your dog and often subsequently after the contract expires or is terminated.

If you contact us via this website or other means such as (but not limited to) social media or WhatsApp, we may keep a record of that correspondence.

From time to time, we may ask you to complete surveys or participate in market research to allow us to better our services and expand our audience, although you have no obligation to respond to them.

We may collect and process details of your visits to our website or social media pages and the resources that you access.

In some cases, we will process your data (including that of your dogs) if we as a company feel it is required to protect yours or your dogs vital interests, or the vital interests of another being. This may occur in life or death situations where immediate disclosure of personal data is required.

We may also collect and process your data if it is the legitimate interest of [Insert Company Name Here] to do so. Specifically if it is in the best interest of your dog or in relation to the processing of our customer’s personal data and the personal data of third party emergency contacts.

Our day care premises has CCTV so it is important to be aware that it is a legitimate interest of [Insert Company Name Here] and its clients to keep these recordings.

When visitors leave comments on our blogs, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. Comments on this site may be checked through an automated spam detection service. Please note that if you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. This is because any visitor to the website can download and extract any location data from images on the website and [Insert Company Name Here] cannot be held accountable for this.

This website, as well as our social media pages and such other platforms, may occasionally contain links and content to and from the websites of our partner networks, advertisers, affiliates and such other reasonable external businesses. If you follow a link to any of these websites, you must be aware that these websites may collect date from you, use cookies and have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

The data we collect from you, the data subjects, is obtained directly from the data subject themselves, or is obtained from sources such as social media. Please see our Cookie Policy for information on the data collected by our website.

Who do we share your data with?

We can confidently declare that we do not sell any of your personal data to any third party. Where required, [Insert Company Name Here] may share personal data with key service providers such as our accountants, lawyers and insurance companies. We may, as required, share your personal information with printing and mailing companies, as well as email service providers, should we communicate with you via email and other key service providers who are needed in order for our business to function.

If required, we will disclose your personal data with law enforcement and such other agencies such as fraud prevention agencies, where necessary.

We do not process special category data.


The data we collect directly from you is the minimum we require to facilitate the lawful processing described above. Personal Data placed on our system will be deleted in accordance with legal obligations, such as HMRC requirements or in compliance with our own retention policy. This is to ensure personal data is held only for as long as is required for the purpose we collected it or for our legitimate purposes.

In summary, personal data required for financial transaction and audit purposes, including reporting to the HMRC will be retained for 6 years plus the current year it is collected. The data we process for direct marketing purposes will be retained until you withdraw consent.

Personal data collected for the purposes of engaging with contractors will be maintained for the duration of the commercial relationship and for a further 7 years thereafter.

Your rights

You have the right to ask us not to process your personal data for marketing purposes. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes. We will usually inform you (before collecting your data) if we intend to use your data for marketing purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by writing to The Data Controller, PQ.

The Data Protection Act 1998 gives you the right to access any information held about you, at any time. Your right of access can be exercised in accordance with the the Data Protection Act 1998. If you do wish to submit an access request, it may be subject to a fee to meet our costs in providing you the information we hold about you.

Your data is safe

We follow strict security procedures to ensure that your personal data and information is not damaged, destroyed, or disclosed to a third party without your permission. As per The Animal Welfare (Licensing of Activities Involving Animals) (England) Regulations
2018, we must ensure that we 'keep all such records for at least three years beginning with the date on which the record was created.' As well as this, 'electronic records must be backed up.' We use secure firewalls and other measures to restrict electronic access, including anti-virus and anti-malware measures. If the data must be transferred to a third party, we require them to have in place similar measures to protect your personal data. We have a process in place to mitigate the impact of any data breach that should occur.

Only persons who need the information to fulfil their duties - such as [Insert Company Name Here]'s employees (who have all been DBS checked) are granted access to personal data. We may require you to cooperate with our security checks before we disclose information to you. You can update the personal information that you give us at any time by contacting us directly.

This privacy policy was last updated in May 2021. Any updates to this policy will be announced on our website.